PRO
investor-ready brand
consulting and fractional Cbo services
YOU ARE
A high-growth business that is ready to scale
YOU want to GO
FROM
“WE’RE Growing fast”
TO
“WE ARE A brand leadeR”
how it works
flexible timing
From 6 month sprints to long term engagements integrating into your business.
focused attention
Limited to 2-3 clients at the Pro level at any one time, with exclusive packages also available.
tailored packages
We develop the right combination of services together based on your brand’s strengths and gaps.
PRO SERVICES
Brand assessment
Audit of current strategy to determine strengths and weaknesses of your positioning, identity and communications and recommend key areas of opportunity to drive consistency and scale.
DEEP MARKET RESEARCH
Deep dive research into competitors, audiences, cultural, and industry from a brand perspective to gather data and refine your brand edge.
STRATEGIC POSITIONING
Differentiation strategy to connect to your audience, stand out from the competition, and ride category trends via brand vision, mission, positioning and pillars.
identity refinement
Strategic analysis of your current brand assets, work with design and creative teams to polish and refine to match positioning and brand goals.
communication STRATEGY
Review of your brand and communication goals, KPIs, and metrics to develop a precise and effective marketing funnel. Develop custom communication plan with roles for paid owned and earned.
platforms and assets
Messaging blueprint development, social strategy, website strategy, paid and earned media launch strategy development to ensure all comms are aligned to brand goals.
bonus: investor materials
Investor pitch deck refinement and fundraising brand narrative development.
two tiers of value
investor-ready brand blueprint
Profit-driving and revenue-unlocking brand strategy focused on three stages: positioning, identity and communications.
Timing
6 months minimum
Deliverables
Comprehensive audit of your current brand
Tailored package based on strengths and opportunties of your brand
Support
Weekly calls
Presentations and workshops
Email support
In-person sessions upon request
PRO
fractional cbo integration
(Chief brand officer)
Pro package plus executive-level brand leadership for less than 40% of the cost of a full-time CBO. For fast-growth businesses that need ongoing executive-level brand leadership without the $250K/year full-time hire.
Timing
6-12 months
Deliverables
Join Monthly Executive Leadership Meetings
Quarterly Brand Audits & Strategic Recalibrations
Ongoing oversight of all brand, marketing and creative efforts
Provide high-level strategic brand direction and decision-making support
Align paid media, PR, and organic content strategies
pro plus
are you ready for an investor-ready brand?
APPLICATION ONLY: Investor-Readiness Audit Required
satisfaction guarantee
If we follow my process and the outputs do not deliver value to your business, I will refund you for any unspent hours no questions asked.
FAQs
-
Yes, we can negotiate value-based pricing based on your specific business needs.
-
Yes, we can spread payments monthly and discuss various remuneration models including equity.
-
Yes, we will develop a tailored program of deliverables together based on your business priorities once we complete the assessment.
-
Yes, timing is fully flexible to support you as long as you need.
YOUR CONSULTANT - 15 YEARS BUILDING BRANDS
OR GET IN TOUCH
Let me know more about your ideas or questions and how I can help.
LOOKING FOR lower cost options?
Check out my “do it yourself” program or “core” accelerator